Logo and Branding for Willa Westneat
Logo design, visual identity system, and brand book for photographer and videographer, Willa Westneat.
3-Week Project · April 2025
Role: Contract Designer; Developed a timeless, adaptable logo and visual identity system aligned with Willa’s brand messaging and artistic vision for use across digital and print applications.
Tools: Adobe CC
Willa is a photographer and videographer known for unconventional portraits that explore layered identity through multiple frames of a single subject. Drawing from this approach, I designed a logo and visual identity that mirrors this dimensionality, reflecting the complexity and nuance of her work.